/solutions
When the user wants to create, optimize, or audit solutions pages. Also use when the user mentions "solutions," "solutions page," "by industry," "industry solutions," "by company size," "SMB," "enterprise," "by outcome," "business outcomes," or "how we solve X." For sitewide
$ npx -y skills add kostja94/marketing-skills --skill solutions --agent claude-codeHow it fires
How this skill gets triggered: by you, by Claude, or both.
- Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
- You can call itInvoke it directly when you want it.
- Slash command
/solutions
Context preview
The summary Claude sees to decide when to auto-load this skill.
When the user wants to create, optimize, or audit solutions pages. Also use when the user mentions "solutions," "solutions page," "by industry," "industry solutions," "by company size," "SMB," "enterprise," "by outcome," "business outcomes," or "how we solve X." For sitewide
SKILL.md
solutions.SKILL.mdname: solutions-page-generator
description: When the user wants to create, optimize, or audit solutions pages. Also use when the user mentions "solutions," "solutions page," "by industry," "industry solutions," "by company size," "SMB," "enterprise," "by outcome," "business outcomes," or "how we solve X." For sitewide page planning, use website-structure.
metadata:
version: 1.1.1
Pages: Solutions
Guides solutions pages focused on business outcomes. **Industry-first** is the B2B norm (Salesforce, HubSpot). Answer "what outcome do I get for my industry/team/size?" rather than "what does it do?" Distinct from features (capabilities) and use cases (scenarios); solutions emphasize measurable value by segment.
**When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output.
Initial Assessment
**Check for project context first:** If `.claude/project-context.md` or `.cursor/project-context.md` exists, read it for product, outcomes, and proof points.
Identify: 1. **Outcomes**: Revenue growth, cost savings, efficiency, compliance 2. **Segments**: Industry (primary), company size, team 3. **Format**: Hub + per-solution pages, or single solutions page 4. **Primary goal**: Demo, sign up, contact
Solutions Page Structure
| Section | Purpose | |---------|---------| | **Headline** | Outcome-led; "Achieve X with [Product]" | | **Challenge** | Business problem, context | | **Solution** | How product delivers the outcome | | **Proof** | Metrics, case study, ROI | | **Features used** | Link to relevant features | | **CTA** | Book demo, start trial, see case study | | **Related** | Other solutions, use cases (as sub-applications) |
Best Practices
Outcome-First
- **Lead with result**: "Increase conversion by 30%" not "We have A/B testing"
- **Measurable**: Time saved, revenue gained, cost reduced
- **Specific**: Industry workflows, not generic claims
- **Differentiate**: Each industry/segment gets unique content
Organization (Primary → Secondary)
| Dimension | Priority | Examples | |-----------|----------|----------| | **By Industry** | Primary | Healthcare, Retail, Manufacturing, Financial Services | | **By Company Size** | Secondary | SMB, Mid-Market, Enterprise | | **By Team** | Secondary | Marketing, Sales, Service, Operations | | **By Outcome** | Alternative | Scale support, Reduce churn, Accelerate sales |
Common Industries (Reference)
Automotive, Communications, Consumer Goods, Consumer Services, Construction & Real Estate, Education, Energy & Utilities, Financial Services, Government, Healthcare & Life Sciences, Manufacturing, Media, Nonprofit, Professional Services, Retail, Technology, Travel & Hospitality.
Company Size Segments
| Size | Typical | Focus | |------|---------|-------| | Startup | <50 | Speed, agility | | SMB | 50–500 | Ease of use, affordability | | Mid-Market | 500–5000 | Scalability | | Enterprise | 5000+ | Customization, compliance, integration |
vs. Use Cases vs. Features
| Page | Answers | Primary Organization | |------|---------|----------------------| | **Features** | What does it do? | Capabilities | | **Use cases** | When would I use it? | By scenario, persona, business goal | | **Solutions** | What outcome do I get? | By industry, company size, team |
**Hierarchy**: Solutions (industry/segment) can contain Use Cases as sub-applications. Example: /solutions/healthcare → use cases: patient scheduling, telemedicine.
When to Use Solutions vs Use Cases
| Need | Use | |------|-----| | By industry (Healthcare, Retail) | Solutions | | By company size (SMB, Enterprise) | Solutions | | By team (Marketing, Sales) | Solutions | | By outcome (Scale support) | Solutions | | By scenario (Event marketing) | Use Cases | | By persona (For Realtors, For CMOs) | Use Cases | | By business goal (Acquisition, Retention) | Use Cases | | Industry-specific application | Use Cases (as Solutions sub-page) |
Output Format
- **Solutions list** (industries/segments)
- **Per-page structure** (sections, messaging)
- **Headline** options
- **Proof** integration (case studies, metrics)
- **Internal linking** (features, use cases, pricing)
- **SEO** metadata
Related Skills
- **use-cases-page-generator**: Use cases as sub-applications under solutions; link between
- **features-page-generator**: Solutions reference features; link to feature pages
- **customer-stories-page-generator**: Case studies as proof on solutions pages
- **pricing-page-generator**: Solutions pages link to pricing
- **landing-page-generator**: Solutions pages apply LP principles
Read more
name: solutions-page-generator description: When the user wants to create, optimize, or audit solutions pages. Also use when the user mentions "solutions," "solutions page," "by industry," "industry solutions," "by company size," "SMB," "enterprise," "by outcome," "business outcomes," or "how we solve X." For sitewide page planning, use website-structure. metadata: version: 1.1.1
Pages: Solutions
Guides solutions pages focused on business outcomes. **Industry-first** is the B2B norm (Salesforce, HubSpot). Answer "what outcome do I get for my industry/team/size?" rather than "what does it do?" Distinct from features (capabilities) and use cases (scenarios); solutions emphasize measurable value by segment.
**When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output.
Initial Assessment
**Check for project context first:** If `.claude/project-context.md` or `.cursor/project-context.md` exists, read it for product, outcomes, and proof points.
Identify: 1. **Outcomes**: Revenue growth, cost savings, efficiency, compliance 2. **Segments**: Industry (primary), company size, team 3. **Format**: Hub + per-solution pages, or single solutions page 4. **Primary goal**: Demo, sign up, contact
Solutions Page Structure
| Section | Purpose | |---------|---------| | **Headline** | Outcome-led; "Achieve X with [Product]" | | **Challenge** | Business problem, context | | **Solution** | How product delivers the outcome | | **Proof** | Metrics, case study, ROI | | **Features used** | Link to relevant features | | **CTA** | Book demo, start trial, see case study | | **Related** | Other solutions, use cases (as sub-applications) |
Best Practices
Outcome-First
- **Lead with result**: "Increase conversion by 30%" not "We have A/B testing"
- **Measurable**: Time saved, revenue gained, cost reduced
- **Specific**: Industry workflows, not generic claims
- **Differentiate**: Each industry/segment gets unique content
Organization (Primary → Secondary)
| Dimension | Priority | Examples | |-----------|----------|----------| | **By Industry** | Primary | Healthcare, Retail, Manufacturing, Financial Services | | **By Company Size** | Secondary | SMB, Mid-Market, Enterprise | | **By Team** | Secondary | Marketing, Sales, Service, Operations | | **By Outcome** | Alternative | Scale support, Reduce churn, Accelerate sales |
Common Industries (Reference)
Automotive, Communications, Consumer Goods, Consumer Services, Construction & Real Estate, Education, Energy & Utilities, Financial Services, Government, Healthcare & Life Sciences, Manufacturing, Media, Nonprofit, Professional Services, Retail, Technology, Travel & Hospitality.
Company Size Segments
| Size | Typical | Focus | |------|---------|-------| | Startup | <50 | Speed, agility | | SMB | 50–500 | Ease of use, affordability | | Mid-Market | 500–5000 | Scalability | | Enterprise | 5000+ | Customization, compliance, integration |
vs. Use Cases vs. Features
| Page | Answers | Primary Organization | |------|---------|----------------------| | **Features** | What does it do? | Capabilities | | **Use cases** | When would I use it? | By scenario, persona, business goal | | **Solutions** | What outcome do I get? | By industry, company size, team |
**Hierarchy**: Solutions (industry/segment) can contain Use Cases as sub-applications. Example: /solutions/healthcare → use cases: patient scheduling, telemedicine.
When to Use Solutions vs Use Cases
| Need | Use | |------|-----| | By industry (Healthcare, Retail) | Solutions | | By company size (SMB, Enterprise) | Solutions | | By team (Marketing, Sales) | Solutions | | By outcome (Scale support) | Solutions | | By scenario (Event marketing) | Use Cases | | By persona (For Realtors, For CMOs) | Use Cases | | By business goal (Acquisition, Retention) | Use Cases | | Industry-specific application | Use Cases (as Solutions sub-page) |
Output Format
- **Solutions list** (industries/segments)
- **Per-page structure** (sections, messaging)
- **Headline** options
- **Proof** integration (case studies, metrics)
- **Internal linking** (features, use cases, pricing)
- **SEO** metadata
Related Skills
- **use-cases-page-generator**: Use cases as sub-applications under solutions; link between
- **features-page-generator**: Solutions reference features; link to feature pages
- **customer-stories-page-generator**: Case studies as proof on solutions pages
- **pricing-page-generator**: Solutions pages link to pricing
- **landing-page-generator**: Solutions pages apply LP principles
Markdown skill library for AI agents - SEO, content, pages, paid ads, channels, strategies. Add project context + skills; your agent delivers tailored, production-ready output. Works with Cursor, Claude Code, OpenClaw, Lovable, and any AI that reads markdown.
Repo: kostja94/marketing-skills
Other skills on kostja94-marketing-skills.
- /google-search-console
When the user wants to analyze Google Search Console data, use the GSC API, or interpret search performance. Also use when the user mentions "GSC," "Search Console," "indexing report," "Core Web Vitals," "Enhancements," "Insights report," "search performance," "search queries,"
Open skill - /seo-monitoring
When the user wants to build an SEO data analysis system, monitor indexing/traffic/keywords/backlinks, or set up benchmarks. Also use when the user mentions "SEO data analysis," "SEO monitoring," "article database," "traffic benchmark," "penalty recovery," "SEO work document,"
Open skill - /ai-traffic
When the user wants to track AI search traffic in GA4 or GSC. Also use when the user mentions "AI traffic," "ChatGPT referral," "Perplexity traffic," "AI Overviews," "GA4 AI sources," "AI search analytics," "track AI referrals," "AI search traffic," "Claude traffic," or "how to
Open skill - /traffic
When the user wants to analyze website traffic sources, attribution, or dark traffic. Also use when the user mentions "traffic sources," "dark traffic," "direct traffic," "UTM parameters," "traffic attribution," "channel attribution," "attribution optimization," "channel
Open skill - /tracking
When the user wants to set up, audit, or optimize analytics tracking (GA4, events, conversions). Also use when the user mentions "Google Analytics," "GA4," "event tracking," "conversions," "attribution model," "gtag," "data layer," "GA4 setup," "conversion tracking," "event
Open skill - /community-forum
When the user wants to promote via forums, communities, or invite users to join a community. Also use when the user mentions "forum promotion," "Indie Hacker," "Hacker News," "community growth," "Discord promotion," "vertical community," "brand encyclopedia," "Wikipedia,"
Open skill

