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Marketing
Skill

/navigation-menu

When the user wants to design, optimize, or audit site navigation menus. Also use when the user mentions "navigation," "nav menu," "header menu," "site structure," "menu design," "navbar," "main menu," "mega menu," "dropdown menu," "mobile menu," or "hamburger menu." For

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kostja94-marketing-skills
872172 skills
Install
$ npx -y skills add kostja94/marketing-skills --skill navigation-menu --agent claude-code

How it fires

How this skill gets triggered: by you, by Claude, or both.

  • Fires itselfAuto-invocation. Claude auto-loads it when your prompt matches the work.Auto-invocation is when the right skill fires by itself at the right moment, driven by a FLOW.md router and a hook, instead of you invoking it by name. It is the difference between a skill being installed and a skill actually getting used.Read the full definition →
  • You can call itInvoke it directly when you want it.
  • Slash command/navigation-menu

Context preview

The summary Claude sees to decide when to auto-load this skill.

When the user wants to design, optimize, or audit site navigation menus. Also use when the user mentions "navigation," "nav menu," "header menu," "site structure," "menu design," "navbar," "main menu," "mega menu," "dropdown menu," "mobile menu," or "hamburger menu." For

SKILL.md

navigation-menu.SKILL.md
name: navigation-menu-generator
description: When the user wants to design, optimize, or audit site navigation menus. Also use when the user mentions "navigation," "nav menu," "header menu," "site structure," "menu design," "navbar," "main menu," "mega menu," "dropdown menu," "mobile menu," or "hamburger menu." For breadcrumbs, use breadcrumb-generator.
metadata:
  version: 1.0.1

Components: Navigation Menu

Guides navigation menu design for SEO, UX, and accessibility. Navigation helps users find content and signals site structure to search engines.

**When invoking**: On **first use**, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output.

Initial Assessment

**Check for project context first:** If `.claude/project-context.md` or `.cursor/project-context.md` exists, read it for key pages and audience.

Identify: 1. **Site structure**: Main sections, hierarchy 2. **Primary goals**: Conversion paths, key pages 3. **Platform**: Web, mobile, both

Structure & Organization

Menu Size

  • **Primary nav**: 7-9 items; avoid overwhelming users
  • **Sub-navigation**: Up to 2 levels; deeper topics in sub-menus
  • **Pattern**: Horizontal top nav or vertical side nav; avoid novel patterns

Hierarchy

  • Reflect sitemap structure; need not match exactly
  • Prioritize what visitors need most
  • Logical grouping by topic or task

SEO Best Practices

| Practice | Purpose | |----------|---------| | **Semantic HTML** | `<nav>`, `<ul>`, `<li>`; proper landmark roles | | **Descriptive anchor text** | Target keywords; avoid "Click here" | | **Text links** | Prefer text over images; crawlers need readable links | | **Initial render** | All nav HTML in first paint; no JS-only menus for critical links. See **rendering-strategies** | | **Visible links** | Prefer visible over hidden; helps crawlers understand structure |

Crawlability

  • Sub-menus: Ensure HTML is in DOM (e.g., CSS-hidden, not JS-injected)
  • Footer nav: Include secondary links
  • Breadcrumbs: See **breadcrumb-generator** for implementation

UX Guidelines

Visibility & Location

  • **Desktop**: Visible nav; avoid hiding behind hamburger when space allows
  • **Expected placement**: Primary nav in header; footer nav at bottom
  • **Current location**: Indicate active page/section in menu

Accessibility

| Requirement | Practice | |-------------|----------| | **Labels** | Clear, intuitive wording | | **Contrast** | 4.5:1 for link text | | **Touch targets** | >=44x44px; adequate spacing | | **Keyboard** | Full keyboard navigation; focus visible | | **Screen readers** | Proper ARIA; skip links for long menus |

Design

  • Simple, clear; avoid covering entire screen with open menus on desktop
  • Consistent across pages
  • Mobile: Hamburger acceptable; ensure menu is usable when open

Output Format

  • **Structure** (primary items, sub-items)
  • **Anchor text** suggestions
  • **HTML/ARIA** notes
  • **SEO** checklist
  • **Accessibility** checklist

Related Skills

  • **website-structure**: Plan structure and nav hierarchy; nav reflects planned sections
  • **xml-sitemap**: Nav should reflect discoverable pages
  • **internal-links**: Nav is primary internal linking
  • **site-crawlability**: Nav affects crawl paths
  • **category-page-generator**: Category hierarchy in nav
  • **footer-generator**: Footer nav complements header nav
  • **logo-generator**: Logo typically sits in header with nav
  • **breadcrumb-generator**: Breadcrumb navigation; BreadcrumbList schema
  • **rendering-strategies**: Nav in first paint; no JS-only menus
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Ships withkostja94-marketing-skills

Markdown skill library for AI agents - SEO, content, pages, paid ads, channels, strategies. Add project context + skills; your agent delivers tailored, production-ready output. Works with Cursor, Claude Code, OpenClaw, Lovable, and any AI that reads markdown.

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2mo ago
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Repo: kostja94/marketing-skills

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