google-search-console
Compatibility pointer for Search Console performance and indexing analysis; maintained in Open Analytics.
When the user wants to plan product distribution via marketplaces, app stores, or third-party platforms. Also use when the user mentions "distribution channels," "marketplace listing," "app store listing," "Figma plugin," "Chrome extension marketplace," "AWS Marketplace,"
Claude Code
$ npx -y skills add kostja94/marketing-skills --skill distribution-channels --agent claude-code
Codex
$ npx skills add kostja94/marketing-skills --skill distribution-channels -a codex -y
Cursor
$ npx skills add kostja94/marketing-skills --skill distribution-channels -a cursor -y
Gemini CLI
$ npx skills add kostja94/marketing-skills --skill distribution-channels -a gemini-cli -y
GitHub Copilot
$ npx skills add kostja94/marketing-skills --skill distribution-channels -a github-copilot -y
OpenCode
$ npx skills add kostja94/marketing-skills --skill distribution-channels -a opencode -y
Windsurf
$ npx skills add kostja94/marketing-skills --skill distribution-channels -a windsurf -y
name: distribution-channels description: When the user wants to plan product distribution via marketplaces, app stores, or third-party platforms. Also use when the user mentions "distribution channels," "marketplace listing," "app store listing," "Figma plugin," "Chrome extension marketplace," "AWS Marketplace," "Shopify app," "GPTs store," "app distribution," or "third-party marketplace." For channel mix, use integrated-marketing. metadata: version: 1.1.1
Guides product distribution via third-party marketplaces and app stores. Distinct from **directory-submission** (curated lists, Product Hunt, Taaft)—marketplaces are storefronts where customers discover and purchase apps, plugins, or integrations. Hyperscaler marketplaces (AWS, Azure, GCP) alone are projected to process $85B+ in software sales by 2028.
**When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output.
| Type | Definition | Examples | |------|------------|----------| | **Direct** | Company sells via own assets | Website, eCommerce, sales team | | **Indirect** | Third parties sell on your behalf | Marketplaces, app stores, resellers |
**Marketplaces** = Digital storefronts where customers discover and buy; often pre-approved budgets (cloud spend), consolidated billing, faster procurement.
| Category | Platforms | Product fit | |----------|-----------|-------------| | **Design & collaboration** | Figma Community, Canva Apps, Adobe Exchange | Design tools, templates | | **Browser extensions** | Chrome Web Store, Firefox Add-ons | Extensions, dev tools | | **Cloud & enterprise** | AWS Marketplace, Google Cloud Marketplace, Azure Marketplace | SaaS, data, infra | | **Mobile** | App Store, Google Play, Microsoft Store | Mobile apps, cross-platform | | **Vertical** | Shopify App Store, Slack App Directory, Salesforce AppExchange, Zoom Marketplace | E-commerce, collaboration, CRM | | **Developer** | GitHub Marketplace, WordPress Plugins | Dev tools, integrations | | **AI** | GPTs (OpenAI), emerging AI app stores | AI apps, agents | | **Social commerce** | Pinterest Product Pins | E-commerce, design tools, templates; Product Schema or Pinterest Catalog |
**Pinterest Product Pins**: Configure product links; shopping tags; link to site. Requires Product Schema or Pinterest Catalog. See **pinterest-posts**.
| Practice | Guideline | |----------|-----------| | **Reduce procurement friction** | Vendor Insights, standard contracts; streamline enterprise buying | | **Pricing models** | Free trials, pay-as-you-go, private offers for enterprise | | **Trust signals** | Verified reviews, partner badges, clear taxonomy | | **Discoverability** | Optimize for marketplace search; clear descriptions, tags | | **Co-sell** | Partner with platform field teams when available |
**Listing as asset**: Your marketplace page is both storefront and onboarding tool; prospects validate, customers discover integrations.
| Product type | Prioritize | |--------------|------------| | Design / collaboration | Figma, Canva, Adobe | | Browser extension | Chrome, Firefox | | Cloud / enterprise SaaS | AWS, GCP, Azure | | Mobile app | App Store, Google Play, Microsoft Store | | E-commerce | Shopify | | Collaboration | Slack, Zoom | | Developer tools | GitHub, WordPress | | AI application | GPTs, emerging AI stores | | E-commerce / templates | Pinterest Product Pins |
Marketing Skills is an open-source library of reusable marketing and SEO workflows for AI agents. Install the skills your task needs, provide real product context, and get structured work grounded in explicit methods, checks, and source rules.
Compatibility pointer for Search Console performance and indexing analysis; maintained in Open Analytics.
Compatibility pointer for recurring SEO monitoring; maintained in Open Analytics.
Compatibility pointer for AI assistant referrals and generative search visibility; maintained in Open Analytics.
Compatibility pointer for source, UTM and direct-traffic analysis; maintained in Open Analytics.
Compatibility pointer for GA4 event, key-event and User-ID tracking; maintained in Open Analytics.
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