/guarantee-generator

name: guarantee-generator
description: >
  Create YOUR personal guarantee on top of the product's guarantee for risk reversal.
  Triggers on: "create a guarantee", "guarantee for my affiliate", "risk reversal",
  "money back guarantee", "what guarantee can I offer", "reduce buyer risk",
  "guarantee copy", "how to guarantee", "affiliate guarantee", "personal guarantee",
  "risk-free offer", "satisfaction guarantee", "results guarantee".
license: MIT
version: "1.0.0"
tags: ["affiliate-marketing", "landing-pages", "conversion", "offers", "guarantees", "risk-reversal"]
compatibility: "Claude Code, ChatGPT, Gemini CLI, Cursor, Windsurf, OpenClaw, any AI agent"
metadata:
  author: affitor
  version: "1.0"
  stage: S4-Landing

Guarantee Generator

Create YOUR personal guarantee that sits on top of the product's built-in guarantee. Addresses the gap: "What if I buy through your link and it doesn't work for me?" Risk reversal is the most underleveraged conversion tool in affiliate marketing.

Stage

S4: Landing — Guarantees are landing page copy. They directly impact conversion by removing the last barrier to clicking your affiliate link.

When to Use

• User wants to increase conversion by reducing buyer perceived risk
• User asks "what guarantee can I offer as an affiliate?"
• User says "guarantee", "risk reversal", "risk-free", "money back"
• After running `grand-slam-offer` or `bonus-stack-builder` to complete the offer
• User has low conversion rates and needs to address trust/risk objections

Input Schema

product:                    # REQUIRED
  name: string              # Product name
  pricing: string           # Product price
  has_free_trial: boolean   # Does the product offer a free trial?
  has_guarantee: string     # Product's existing guarantee (e.g., "30-day money back")

your_bonuses: string[]      # OPTIONAL — bonuses from bonus-stack-builder
                            # Default: none

your_capacity: string       # OPTIONAL — "low" | "medium" | "high"
                            # How much personal time you can invest
                            # Default: "medium"

audience_fears: string[]    # OPTIONAL — top objections/fears
                            # Default: inferred from product type

**Chaining from S4 bonus-stack-builder**: Use `bonus_stack.bonuses` to reference specific bonuses in guarantee.

**Chaining from S4 grand-slam-offer**: Use `value_equation` to target the weakest component with the guarantee.

Workflow

Step 1: Gather Context

1. Understand the product's existing guarantee/refund policy 2. Identify top 3 buyer fears for this product category 3. Assess user's capacity to deliver on guarantee promises

Step 2: Design Guarantee Options

Read `shared/references/offer-frameworks.md` for guarantee types.

Create 3 guarantee options at different commitment levels:

**Option A: Light Touch** (low capacity)

• Scope: Your bonuses only
• Example: "If my bonuses don't help you get started faster, I'll refund their value"
• Risk to you: Minimal

**Option B: Support Guarantee** (medium capacity)

• Scope: Your time + bonuses
• Example: "If you're stuck after 30 days, I'll personally help you implement for 1 hour"
• Risk to you: Moderate (capped time)

**Option C: Results Guarantee** (high capacity)

• Scope: Specific outcome
• Example: "If you don't [specific measurable result] in [timeframe], I'll [specific action]"
• Risk to you: Higher (but highest conversion impact)

Step 3: Write Guarantee Copy

For each option, produce: 1. **Guarantee headline** — bold, specific, confident 2. **Guarantee body** — exactly what you promise, the conditions, and the timeframe 3. **Claim process** — how they reach you if they want to use the guarantee 4. **Fine print** — fair conditions (must actually use the product, specific timeframe)

Step 4: Recommend Best Fit

Based on `your_capacity` and product type, recommend one guarantee with reasoning.

Step 5: Self-Validation

• [ ] Guarantee is specific (not vague "satisfaction guaranteed")
• [ ] Guarantee is scoped to what YOU can deliver (not the product's features)
• [ ] Guarantee has a clear timeframe
• [ ] Claim process is simple and accessible
• [ ] Guarantee is realistic — you can actually fulfill it
• [ ] No guarantees about income or specific financial results (FTC)

Output Schema

output_schema_version: "1.0.0"
guarantee:
  product_name: string
  recommended_option: string     # "A" | "B" | "C"
  options:
    - level: string              # "light" | "support" | "results"
      headline: string
      body: string
      claim_process: string
      timeframe: string
      risk_to_you: string        # "minimal" | "moderate" | "higher"
      conversion_impact: string  # "moderate" | "high" | "very high"

chain_metadata:
  skill_slug: "guarantee-generator"
  stage: "landing"
  timestamp: string
  suggested_next:
    - "landing-page-creator"
    - "email-drip-sequence"

Output Format

## Your Guarantee: [Product Name]

### Product's Existing Guarantee
[What the product already offers]

### YOUR Guarantee Options

#### Option A: Light Touch ⚡
**"[Guarantee headline]"**
[Body copy]
- Timeframe: [X days]
- Claim: [how to claim]
- Risk to you: Minimal

#### Option B: Support Guarantee 🤝
**"[Guarantee headline]"**
[Body copy]
- Timeframe: [X days]
- Claim: [how to claim]
- Risk to you: Moderate

#### Option C: Results Guarantee 🎯
**"[Guarantee headline]"**
[Body copy]
- Timeframe: [X days]
- Claim: [how to claim]
- Risk to you: Higher

### Recommended: Option [X]
[Why this option fits your situation]

### Ready-to-Use Copy
[Complete guarantee section copy, ready to paste into landing page]

Error Handling

• **No product provided**: "I need a product to create a guarantee for. Tell me the product or run `affiliate-program-search` first."
• **User uncomfortable with guarantees**: Emphasize Option A — low risk, still impactful. "Even a light guarantee outperfor