Generate comprehensive market research reports (50+ pages) in the style of top consulting firms (McKinsey, BCG, Gartner). Features professional LaTeX formatting, extensive visual generation with scientific-schematics and generate-image, deep integration with research-lookup for
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Generate comprehensive market research reports (50+ pages) in the style of top consulting firms (McKinsey, BCG, Gartner). Features professional LaTeX formatting, extensive visual generation with scientific-schematics and generate-image, deep integration with research-lookup for
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LanguagePython
LicenseMIT
📦 Ships with scientific-agent-skills
</> SKILL.md
market-research-reports.SKILL.md
---name: market-research-reports
description: Generate comprehensive market research reports (50+ pages) in the style of top consulting firms (McKinsey, BCG, Gartner). Features professional LaTeX formatting, extensive visual generation with scientific-schematics and generate-image, deep integration with research-lookup for data gathering, and multi-framework strategic analysis including Porter Five Forces, PESTLE, SWOT, TAM/SAM/SOM, and BCG Matrix.
allowed-tools: Read Write Edit Bash
license: MIT license
metadata: {"version": "1.0", "skill-author": "K-Dense Inc."}
---# Market Research Reports
## Overview
Market research reports are comprehensive strategic documents that analyze industries, markets, and competitive landscapes to inform business decisions, investment strategies, and strategic planning. This skill generates **professional-grade reports of 50+ pages** with extensive visual content, modeled after deliverables from top consulting firms like McKinsey, BCG, Bain, Gartner, and Forrester.
**Key Features:**
- **Comprehensive length**: Reports are designed to be 50+ pages with no token constraints
- **Visual-rich content**: 5-6 key diagrams generated at start (more added as needed during writing)
- **Data-driven analysis**: Deep integration with research-lookup for market data
- **Multi-framework approach**: Porter's Five Forces, PESTLE, SWOT, BCG Matrix, TAM/SAM/SOM
- **Professional formatting**: Consulting-firm quality typography, colors, and layout
- **Actionable recommendations**: Strategic focus with implementation roadmaps
**Output Format:** LaTeX with professional styling, compiled to PDF. Uses the `market_research.sty` style package for consistent, professional formatting.
## When to Use This Skill
This skill should be used when:
- Creating comprehensive market analysis for investment decisions
- Developing industry reports for strategic planning
- Analyzing competitive landscapes and market dynamics
- Preparing due diligence materials for M&A activities
- Creating thought leadership content for industry positioning
- Developing go-to-market strategy documentation
- Analyzing regulatory and policy impacts on markets
- Building business cases for new product launches
## Visual Enhancement Requirements
**CRITICAL: Market research reports should include key visual content.**
Every report should generate **6 essential visuals** at the start, with additional visuals added as needed during writing. Start with the most critical visualizations to establish the report framework.
"TAM SAM SOM concentric circle diagram showing Total Addressable Market $50B outer circle, Serviceable Addressable Market $15B middle circle, Serviceable Obtainable Market $3B inner circle, with labels and arrows pointing to each segment" \
"Porter's Five Forces diagram with center box 'Competitive Rivalry' connected to four surrounding boxes: 'Threat of New Entrants' (top), 'Bargaining Power of Suppliers' (left), 'Bargaining Power of Buyers' (right), 'Threat of Substitutes' (bottom). Each box should show High/Medium/Low rating" \
"Professional executive summary infographic for market research report, showing key metrics in modern data visualization style, blue and green color scheme, clean minimalist design with icons representing market size, growth rate, and competitive landscape" \
--output figures/executive_summary.png
```
### Recommended Visuals by Section (Generate as Needed)
**Start with 6 priority visuals** (marked as START above), then generate additional visuals as specific sections are written and require visual support.
---
## Report Structure (50+ Pages)
### Front Matter (~5 pages)
#### Cover Page (1 page)
- Report title and subtitle
- Hero visualization (generated)
- Date and classification
- Prepared for / Prepared by
#### Table of Contents (1-2 pages)
- Automated from LaTeX
- List of Figures
- List of Tables
#### Executive Summary (2-3 pages)
- **Market Snapshot Box**: Key metrics at a glance
- **Investment Thesis**: 3-5 bullet point summary
- **Key Findings**: Major discoveries and insights
- **Strategic Recommendations**: Top 3-5 actionable recommendations
- **Executive Summary Infographic**: Visual synthesis of report highlights
"Bar chart showing market growth from 2020 to 2034, with historical bars in dark blue (2020-2024) and projected bars in light blue (2025-2034). Y-axis shows market size in billions USD. Include CAGR annotation" \
"TAM SAM SOM concentric circles diagram. Outer circle TAM Total Addressable Market, middle circle SAM Serviceable Addressable Market, inner circle SOM Serviceable Obtainable Market. Each labeled with acronym and description. Blue gradient" \
"Porter's Five Forces diagram with center box 'Competitive Rivalry' connected to four surrounding boxes: Threat of New Entrants (top), Bargaining Power of Suppliers (left), Bargaining Power of Buyers (right), Threat of Substitutes (bottom). Color code by rating: High=red, Medium=yellow, Low=green" \
"2x2 competitive positioning matrix with X-axis 'Market Focus (Niche to Broad)' and Y-axis 'Solution Approach (Product to Platform)'. Plot 8-10 competitors as labeled circles of varying sizes. Include quadrant labels" \
"Risk heatmap matrix. X-axis Impact (Low to Critical), Y-axis Probability (Unlikely to Very Likely). Color gradient: Green (low risk) to Red (critical risk). Plot 10-12 risks as labeled points" \
"Professional executive summary infographic for market research report, modern data visualization style, blue and green color scheme, clean minimalist design" \
- **`assets/FORMATTING_GUIDE.md`**: Quick reference for box environments and styling
### Scripts
- **`scripts/generate_market_visuals.py`**: Batch generate all report visuals
---
## Troubleshooting
### Common Issues
**Problem**: Report is under 50 pages
- **Solution**: Expand data tables in appendices, add more detailed company profiles, include additional regional breakdowns
**Problem**: Visuals not rendering
- **Solution**: Check file paths in LaTeX, ensure images are in figures/ folder, verify file extensions
**Problem**: Bibliography missing entries
- **Solution**: Run bibtex after first xelatex pass, check .bib file for syntax errors
**Problem**: Table/figure overflow
- **Solution**: Use `\resizebox` or `adjustbox` package, reduce image width percentage
**Problem**: Poor visual quality from generation
- **Solution**: Use `--doc-type report` flag, increase iterations with `--iterations 5`
---
Use this skill to create comprehensive, visually-rich market research reports that rival top consulting firm deliverables. The combination of deep research, structured frameworks, and extensive visualization produces documents that inform strategic decisions and demonstrate analytical rigor.
