/sage-competitive-analysis

name: sage-competitive-analysis
description: "Analyze competitive landscape and market positioning. Use when user says 'competitive analysis', 'positioning', 'who are our competitors', 'benchmark', 'market analysis', or any reference to competitors, market positioning, or competitive advantages."

Competitive Analysis — Market Positioning

Skill to analyze the competitive landscape of Evolution Foundation and identify positioning opportunities.

**Always respond in English.**

Workflow

Step 1 — Collect internal data

Fetch current Evolution metrics:

• Stars/forks from GitHub repos (`/int-github-review`)
• MRR and Stripe subscriptions (`/int-stripe`)
• Discord community size
• Number of installations/instances (if available)

Step 2 — Research competitors

Use WebSearch/WebFetch to research the main competitors in the space of:

• APIs de WhatsApp (Baileys, wa-automate, Venom, wppconnect)
• CRMs com IA para WhatsApp (Kommo, Respond.io, Wati, MessageBird)
• Plataformas de automação (ManyChat, Botpress, Landbot)

For each competitor, gather:

• Model (open source vs SaaS vs enterprise)
• Pricing
• Main features
• GitHub stars/forks (if open source)
• Strengths and weaknesses

Step 3 — Map positioning

Create positioning matrix:

| Dimension | Evolution | Concorrente A | Concorrente B | |----------|-----------|--------------|--------------| | Model | Open source + SaaS | SaaS only | Enterprise | | Price | Freemium + plans | R$X/mês | R$X/mês | | WhatsApp Unofficial | ✅ Baileys | ❌ | ❌ | | WhatsApp Cloud API | ✅ | ✅ | ✅ | | Integrated CRM | ✅ Evo CRM | ❌ | ✅ | | Community | ✅ Discord + open source | ❌ | ❌ | | IA/Agentes | ✅ Evo AI | Parcial | ❌ |

Step 4 — Identify opportunities

• Gaps that no competitor covers
• Features where Evolution leads
• Threats (fast-growing competitors)
• Moats (advantages hard to copy)

Step 5 — Save report

Save to `workspace/strategy/analyses/[C] YYYY-MM-DD-competitive.md`

Rules

• Real data — research properly, do not fabricate
• Honesty about weaknesses — do not hide where the competition is better
• Focus on actionable — every analysis should end with "what to do about it"
• Update at most every 3 months (the market does not change every week)