/tiktok-script

name: memstack-content-tiktok-script
description: "Use this skill when the user says 'TikTok script', 'TikTok video', 'Reels script', 'Shorts script', 'short-form video', or needs timestamped scripts with hooks, visual cues, and captions for 15-60 second videos. Do NOT use for Twitter threads or webinar scripts."
version: 1.0.0
license: "Proprietary, MemStack™ Pro by CW Affiliate Investments LLC. See LICENSE.txt"

TikTok Script: Writing short-form video script...

*Creates timestamped scripts for TikTok, Reels, and Shorts (15-60 seconds) with hook-in-first-2-seconds, visual cues, caption text, trending audio strategy, and hashtag research.*

Activation

When this skill activates, output:

`TikTok Script, Writing short-form video script...`

Then execute the protocol below.

Context Guard

| Context | Status | |---------|--------| | User says "TikTok script", "TikTok video", "Reels script", "Shorts script" | ACTIVE | | User says "short-form video" and wants a scripted 15-60 second video | ACTIVE | | User wants to create content for TikTok, Instagram Reels, or YouTube Shorts | ACTIVE | | User wants a Twitter/X thread | DORMANT: use Twitter Thread | | User wants a long-form video (YouTube) | DORMANT: use YouTube Script |

Common Mistakes

| Mistake | Why It's Wrong | |---------|---------------| | "Slow intro" | You have 1-2 seconds to hook. The algorithm judges retention in the first 3 seconds. | | "Read from a teleprompter" | Stiff delivery kills engagement. Use bullet points, not word-for-word scripts. | | "Ignore trending audio" | Trending sounds get algorithmic boost. Use them even if you're talking over them at low volume. | | "No text on screen" | 80%+ watch without sound. On-screen captions and text hooks are essential. | | "One take, one angle" | Visual variety (cuts, zooms, angle changes) every 2-3 seconds keeps retention high. |

Protocol

Step 1: Gather Video Requirements

If the user hasn't provided details, ask:

> 1. **Topic**: what's the video about? > 2. **Format**: talking head, tutorial, storytime, POV, or visual showcase? > 3. **Platform**: TikTok, Instagram Reels, YouTube Shorts, or all three? > 4. **Length**: 15s, 30s, or 60s? > 5. **Goal**: views, followers, website traffic, or product sales? > 6. **Audience**: who's watching? (age, interests, awareness level)

Step 2: Choose Video Format

| Format | Best For | Hook Style | |--------|---------|-----------| | **Talking head** | Tips, hot takes, storytelling | Direct eye contact + bold statement | | **Tutorial/how-to** | Teaching a skill, showing a process | "Here's how to [outcome] in [X] seconds" | | **Storytime** | Personal experience, relatable content | "The time I [dramatic event]..." | | **POV** | Relatable situations, humor | Text overlay: "POV: [situation]" | | **Before/After** | Transformations, results | Show the "after" first (pattern interrupt) | | **Duet/Stitch** | Reacting to trends, adding commentary | Response to existing content | | **Visual showcase** | Products, travel, food | Satisfying visuals + trending audio |

Step 3: Write the Hook (First 2 Seconds)

**The 2-second rule:** If they don't stop scrolling in 2 seconds, the video fails.

**Hook formulas:**

| Formula | Example | On-Screen Text | |---------|---------|---------------| | **Bold claim** | "This one trick doubled my revenue" | "DOUBLED my revenue" | | **Question** | "Why does nobody talk about this?" | "WHY??" | | **Challenge** | "I bet you didn't know this" | "BET you didn't know" | | **Pattern interrupt** | Start mid-action, unexpected visual | [Eye-catching visual] | | **Controversy** | "Unpopular opinion: [take]" | "UNPOPULAR OPINION" | | **Result first** | Show the end result immediately | "Here's the result" | | **Direct address** | "Stop scrolling if you [situation]" | "STOP SCROLLING" |

**Hook delivery tips:**

• Start talking IMMEDIATELY (no "hey guys" or "so today")
• Movement in frame from second 0 (lean in, gesture, reveal)
• On-screen text appears in first 0.5 seconds
• Confident energy, uncertainty is a scroll trigger

Step 4: Write the Script

**15-second script template:**

[0:00-0:02] HOOK
Visual: [What's on screen]
Audio: "[Hook line, bold, concise]"
Text overlay: "[Key phrase in large text]"

[0:02-0:10] BODY
Visual: [Action / demonstration / explanation]
Audio: "[Core content, 2-3 key sentences]"
Text overlay: "[Supporting text or steps]"

[0:10-0:15] CTA
Visual: [Face to camera / point at text]
Audio: "[CTA: follow for more / link in bio / comment below]"
Text overlay: "[CTA text]"

**30-second script template:**

[0:00-0:02] HOOK
Visual: [Pattern interrupt or result]
Audio: "[Hook line]"
Text overlay: "[Hook text: large, bold]"

[0:02-0:08] CONTEXT
Visual: [Set up the problem or situation]
Audio: "[Why this matters, 2 sentences]"
Text overlay: "[Key phrase]"

[0:08-0:22] BODY (3 points)
Visual: [Demonstration, steps, or story beats]
Audio: "[Point 1] → [Point 2] → [Point 3]"
Text overlay: "[Step 1] [Step 2] [Step 3]" (change with each point)
Cut/zoom every 3-4 seconds

[0:22-0:30] CTA
Visual: [Face to camera, energy up]
Audio: "[Wrap-up + CTA]"
Text overlay: "[CTA: Follow + Save]"

**60-second script template:**

[0:00-0:03] HOOK
[0:03-0:10] CONTEXT (why this matters)
[0:10-0:45] BODY (5-7 points with visual cuts every 3-5 seconds)
[0:45-0:55] SUMMARY (key takeaway)
[0:55-1:00] CTA

Step 5: Visual Direction

**Shot list template:**

| Timestamp | Shot Type | Description | Text Overlay | |-----------|----------|-------------|-------------| | 0:00 | Close-up | Face, direct eye contact | Hook text (bold) | | 0:02 | Medium | Upper body, gesturing | none | | 0:05 | B-roll / screen | Demo or visual | Step 1 text | | 0:10 | Close-up | Back to face, different angle | Step 2 text | | 0:15 | B-roll / screen | Second demo | Step 3 text | | 0:20 | Medium | Wrap-up, high energy | CTA text |

**Visual retention techniques:**

• Cut or zoom every 2-4 seconds (never hol